NEXT STOP: ULTRA
BRIGHTLINE AND RED BULL COLLAB FOR PREMIUM TRAIN EXPERIENCE TO ULTRA MUSIC FESTIVAL

MIAMI (Feb. 22, 2024) – Get ready for an epic festival experience that transports passengers into the heart of the electronic music scene. This year, Brightline is partnering with Red Bull to provide festival goers an exclusive limited experience – aan industrial jungle-themed PREMIUM train experience to Ultra Miami from Orlando – NEXT STOP: ULTRA. More to come: Brightline and Red Bull are planning a series of experiences for guests to be announced in the weeks to come. These experiences include a lineup of live DJ sets onboard and curated pop-ups in select stations.

 

To celebrate the launch of its partnership with Red Bull, Brightline will debut a custom "WIIINGS FOR YOUR SUMMER” train wrap announcing the new 2024 Summer Edition flavor name. On the way to Ultra, Brightline guests will also be the first to savor the new flavor, plus enjoy access to Red Bull's viewing deck at Ultra Miami for one DJ set. The 2024 Summer Edition flavor will feature refreshing notes of orange, melon, pineapple and a hint of floral essence. 

 

Ready to join the ride? Tickets for the NEXT STOP: ULTRA train are now available for purchase on select trains departing Orlando (with stops at South Florida stations) for Downtown Miami on Friday, March 22, and Saturday, March 23. Brightline will offer festival goers late-night trains departing MiamiCentral station at 1:00 a.m. on Friday and Saturday and 11:00 p.m. on Sunday. To book your ride on the NEXT STOP: ULTRA train, visit www.gobrightline.com/events/specialty-trains/redbull and select trains with the icon. Prices start at $159 one way from Orlando to Miami. 

 

ULTRA Miami ticket is NOT included in the purchase of this experience. 

 

ABOUT RED BULL
Red Bull® Energy Drink is available in over 172 countries worldwide and more than 9.8 billion cans of Red Bull were consumed last year, more than 3 billion of those in the U.S. alone. Red Bull Energy Drink’s signature 8.4 fl oz contains 80 mg of caffeine, about the same amount as in a home-brewed cup of coffee. For more information, visit energydrink-us.redbull.com.

 

ABOUT BRIGHTLINE

Brightline seamlessly connects travelers to top events and destinations between Central and South Florida. The company serves Miami, Aventura, Fort Lauderdale, Boca Raton, West Palm Beach, and Orlando. Brightline was recognized by Fast Company as one of the Most Innovative Companies in travel, offering a guest-first experience designed to reinvent train travel and take cars off the road. Brightline plans to bring its award-winning service to additional city pairs and congested corridors across the country that are too close to fly and too long to drive, with immediate plans to connect Las Vegas to Southern California. For more information, visit www.gobrightline.com and follow us on Facebook, Instagram, and X.

 

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Media Contacts

Vanessa Alfonso, Brightline, vanessa.alfonso@gobrightline.com

Ailys Gomez, Red Bull Media House, ailys.gomez@redbull.com